The Agency
An amazing new agency, just getting its first huge briefs through the door. We’re looking for some smart people to help us deliver at least two new exciting jobs coming in with pretty tight turnarounds.
One of the UK’s most loved biscuit brands - 2022 campaign development
- After recently renovating this iconic brand with an exciting and distinctive new challenger positioning, we need to develop the campaign concept that will relaunch the brand in 2022.
- We are also managing the overall comms and media strategy - the campaign will be fully integrated and innovative for the category.
- Phase 1 of the development is media strategy and creative concept development, which will run from 13th June – 14th July.
- Phase 2 (yet to be scoped) will be development of full campaign and production – this will likely run from August to November.
One of the UK’s largest car supermarket dealerships (car supermarket similar to Car Giant) – 2021 brand refresh and new campaign development
- Although it’s one of the UKs biggest second car dealerships and still growing fast, this brand is in urgent need of revamp and a new creative campaign to help its next phase of growth against fierce competition from new entrants such as Cinch and Cazoo.
- We will be redesigning the logo and brand identity, whilst creating a new integrated campaign that will go across web, online video, digital advertising, radio, outdoor, showrooms and emails.
- We’ll be starting work in over the next week or so and the campaign assets will need to be ready to live late Aug/early Sep.
The role
(Exec) Creative Director
- Help craft the creative brief, then inspire and direct the creative team as they develop the creative idea and comms for both campaigns.
- Approx 0.5 days to 1.5 days a week from 21st June to end w/c 9th August. Likely to be further work with the biscuit brand beyond this too, but that is not scoped beyond July at this point. 7.5 days in total currently scoped.
- Budget approx. £450-500 p/day